Time Warner Retail
New York, NY

Time Warner Retail, a division of Time Inc., has expanded and relocated to two floors of the Sports Illustrated Building at 135 West 50th Street. SubenDougherty designed the new facility which occupies 73,000 square feet on the 10th and 11th floors.

In addition to Time Warner Retail, the offices house the division of Time Inc. Home Entertainment, the group that produces special edition magazines and books that commemorate notable news events. Approximately 50% of the leased space was raw. Time Inc.’s mandate and budget called for much of the existing build-out to be maintained.

SubenDougherty masterfully wove a new design identity for TWR within the framework of the existing conditions to create a sleek, state-of-the-art facility with an abundance of conferencing options and Audio/Visual accommodations.